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Transformative skincare

Transformative skincare

Why you need vitamin C in your skincare routine

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Why you need vitamin C in your skincare routine

We all know vitamin C plays an important role in our health, but its benefits in skincare are equally impressive. Let's delve into why vitamin C plays such an vital role in skin health, the benefits of incorporating it into your skincare routine, and the best products to achieve your skin goals. 

What is vitamin C in skincare?

Vitamin C is a powerful antioxidant naturally found in our skin, but as we age, levels decline due to sun damage and environmental stressors. While eating vitamin C-rich foods is great for our overall health, it has little effect on the vitamin C levels in our skin. This is where topical vitamin C comes in. Incorporating vitamin C in your skincare routine comes with a wide range of benefits. 

Vitamin C: brightening dullness and pigmentation

The most talked about benefit of vitamin C in skincare is its ability to brighten dullness and pigmentation, and even skin tone. This is due to its ability to defend the skin against oxidative damage and regulate melanin production, resulting in less risk of developing dark spots and an uneven skin tone. 

Vitamin C for increased elasticity

On top of vitamin C’s brightening benefits, it also has the ability to strengthen the skin’s structure and increase elasticity by stimulating collagen production. This makes vitamin C an excellent ingredient in minimising fine lines and sun damage. In addition, due to its antioxidative properties, vitamin C also protects against environmental stressors and free radicals. 

Not all vitamin C is made equal

Currently, we have two vitamin C-enriched formulas, The Wow Serum and The Eye De-Puffer. The vitamin C we use, formally known as Ascorbyl Tetraisopalmitate, is a highly stable, oil-soluble vitamin C derivative that converts into vitamin C in the skin. In contrast to pure ascorbic acid, which is highly sensitive to heat, light and oxygen and can cause irritation in some, Ascorbyl Tetraisopalmitate is more stable and suitable for sensitive skin. 

Our vitamin C-rich formulas

The Wow Serum quickly became one of our most beloved products. Its formula is enriched with 2% brightening vitamin C, moisturising squalane, hydrating hyaluronic acid, nourishing vitamin E and light-reflecting pigments, resulting in a formula that minimises dullness and pigmentation for all skin types and tones. 

The Eye De-Puffer: vitamin C-enriched eye cream

The Eye De-Puffer is much like the The Wow Serum, but formulated for the delicate skin around the eyes. Featuring an invigorating blend of caffeine, 1% vitamin C, light-reflecting pigments and a powerful tri-peptide, The Eye De-Puffer helps brighten darkness around the eyes, tighten the skin, minimise puffiness and stimulate collagen production. 

Vitamin C in your skincare routine

To get the most out of your vitamin C-enriched products, we suggest first applying The Eye De-Puffer to cleansed skin, followed by The Wow Serum. Next, apply your favourite moisturiser and of course, SPF during the daytime. Both products can be used both morning and night, can be combined with other actives such as retinol or acids, and deliver immediate effects and long-term benefits. 

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